The Politics of Pocketbooks: The Increasing Pressure of Brands to Take a Stance on Social and Political Issues - Renew Democracy Initiative
Companies increasingly using politics in marketing, but there are risks: Experts - ABC News
Nike co-founder Phil Knight is now backing Republican Christine Drazan in Oregon's tight governor race - OPB
Athletes/ Nike burning/ Human Rights: When “Just do it” isn't just a phrase
Nike, Unlike Under Armour, Decides to Take a Firm Political Stance | Inc.com
Despite recent 'progressive' ads with Colin Kaepernick, Nike gives more money to Republicans than Democrats • OpenSecrets
Nike's political statement is smart marketing, some say; enjoys 31% bump in online sales | The Straits Times
New Balance, Under Armour, and the Year that Sneakers Got Political | GQ
Taking a stand: Nike Just did it right - thinkPARALLAX
Nike co-founder Phil Knight says he would do anything to take Oregon's governorship out of Democratic hands - MarketWatch
Consumers split over impact of Nike's Colin Kaepernick campaign
When Big Brands Take Social Stances: An In-Depth Analysis of Nike's Colin Kaepernick Ad | GreenBook
Should Your Business Take a Political Stance? Here Are 3 Brands That Did--And How Their Customers Reacted | Inc.com
Nike shares fall amid backlash over Colin Kaepernick ads
Nike Does It: Embracing Controversy And Deepening Customer Relationships
Big Brands And Political Activism: What Do Marketers Think?
Nike-Colin Kaepernick Ad and Why Brands Are More Liberal
Nike takes a stance on racism with their "don't do it" campaign
Why Sneaker Brands Should Stay Away From Politics | Sole Collector
Nike takes a stance on racism with their "don't do it" campaign
Good for business? Nike gets political with Kaepernick ad | AP News
Why the sneaker game is becoming more political: 'It's not just good business but a net positive for the world' - ABC News
Why brands are taking a political stand
/cdn.vox-cdn.com/uploads/chorus_asset/file/13627409/1_CK_5.png "Nike, Dick's Sporting Goods, and other brands got political in 2018 - Vox")
Nike, Dick's Sporting Goods, and other brands got political in 2018 - Vox
